Whilst your employees can be excellent advocates for your business, it is equally possible for them to unwittingly disrupt important business relationships.
In The Blog Post I Didn't Publish - Will Your Employees Do the Same? Daniel Scwartz asks : "Will those employees use discretion in their posts? In other words, even when they do not post about the company that they work at, will they decide to NOT blog about an employer's competitors or customers? Do they even THINK about the effect their blog will have on their employer?"
He reflects on a blog post he didn't publish because he "decided that it was better to not publish it and preserve relationships that the firm has with clients and customers than risk jeopardizing the relationship (even though I have nothing to do with that relationship). "
Whilst you can have extensive policies, ultimately it is a question of common sense: think about what you say, where you say it and who it can effect.
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